eurÓg

IDENTITY DESIGN, VISUAL LANGUAGE & ACTIVATION

Collaboration Project

eurÓg is Ireland’s first and only youth center to be certified by the council of Europe. Based in Kilarney, Co. Kerry, eurÓg operates from the Kerry Branch of Youth Work Ireland. The challenge for this project was to create an identity that reflects the multifaceted and participatory nature of the organisation. The logo for eurÓg is flexible and it contains elements which can be expanded upon, for example, the circular shapes create patterns while the Ó acts as an icon for the identity. Through animation, the core concept of the identity also comes to life.